Engagement Tools
Build better relationships with your subscribers using our powerful and intuitive engagement tools. Learn more about coupons, contests, 1-to-1 messaging, and all of the other features you need to build engaging relationships with your customers below.
What are Campaigns?
Campaigns are the crux of text message marketing.
They’re the messages you send to drive attention to your storefront, the one that drip messages are scheduled around, that coupons are attached to, and files & images are placed in.
They’re the start of each marketing effort once someone opts in to your marketing group.
They can be short and to-the-point SMS messages, or long and informative MMS messages. Campaigns are how you market with text messages.
They’re the messages you send to drive attention to your storefront, the one that drip messages are scheduled around, that coupons are attached to, and files & images are placed in.
They’re the start of each marketing effort once someone opts in to your marketing group.
They can be short and to-the-point SMS messages, or long and informative MMS messages. Campaigns are how you market with text messages.
Welcome Messages
This message greets every opt in, this is your subscribers’ first impression of your text message marketing.
The phone number subscribers see messaging them is the number they associate with you. Your choice is important for the impression you want to give.
Do you want to be easily and immediately recognizable in a Short Code, or appear more personal with a full 10-digit number? We can help you figure out what’s best for you.
The Welcome message is a subscriber’s first impression of your company and your text message marketing. When you can’t respond to them personally, pre-write a response for everyone who will ever opt-in.
You never know exactly when people will opt-in, but you always need to be ready with a response.
Each group has its own Welcome message you pre-write based on how you segment your groups.
The phone number subscribers see messaging them is the number they associate with you. Your choice is important for the impression you want to give.
Do you want to be easily and immediately recognizable in a Short Code, or appear more personal with a full 10-digit number? We can help you figure out what’s best for you.
The Welcome message is a subscriber’s first impression of your company and your text message marketing. When you can’t respond to them personally, pre-write a response for everyone who will ever opt-in.
You never know exactly when people will opt-in, but you always need to be ready with a response.
Each group has its own Welcome message you pre-write based on how you segment your groups.
The Power of Campaigns
The strengths of Campaigns are the same strengths of text messaging. The 98% open-rate, 90% read-rate, and the 40% engagement rate all come from how people prefer to receive text messages than anything else.
People don’t read emails, listen to calls, or open direct mail.
People read text messages. This defines Campaign messages as the purest form of text message marketing.
Then there are all of the additional features Mobiniti has that empower and surround the Campaign message format to utilize the strengths of text messaging.
Campaigns are our most fully-featured feature, and more effective than any other feature. Without Campaigns, there isn’t any other feature.
People don’t read emails, listen to calls, or open direct mail.
People read text messages. This defines Campaign messages as the purest form of text message marketing.
Then there are all of the additional features Mobiniti has that empower and surround the Campaign message format to utilize the strengths of text messaging.
Campaigns are our most fully-featured feature, and more effective than any other feature. Without Campaigns, there isn’t any other feature.
AUTO-RESPONDER
What is an
Auto-Responder?
With our Auto-Responder, users can create compelling auto-responses that cause customers to react and take action.
When someone responds to your messages or messages your marketing group, auto-responses ensure that they’re never forgotten.
You can respond to common:
When someone responds to your messages or messages your marketing group, auto-responses ensure that they’re never forgotten.
You can respond to common:
- Keywords
- Questions
- Complaints
- Praises
The Power of Auto-Responses
Text messages have a 209% higher response rate than voice, email, or Facebook, you will get responses to your marketing messages.
Without using our Auto-Responder, you run the risk of losing subscribers when they go unheard. Never worry about this after setting up auto-responses.
The average subscriber takes 90 seconds to respond to text messages. With messages being ahead of time, auto-responses serve as a realistic way to respond to everyone.
Without using our Auto-Responder, you run the risk of losing subscribers when they go unheard. Never worry about this after setting up auto-responses.
The average subscriber takes 90 seconds to respond to text messages. With messages being ahead of time, auto-responses serve as a realistic way to respond to everyone.
BIRTHDAY MESSAGE SERIES
What are Birthday Messages?
From the data you can collect with Mobiniti, you know when your subscribers’ birthdays are.
Automate Mobiniti to send a pre-written message congratulating a subscriber for their birthday with a message.
Add a coupon, an image, or any of the attachment types to add flair and make the subscriber feel like you care.
Brand loyalty is a powerful thing to cultivate. Small gestures like a “Happy Birthday” will make you appear as if you care for the subscriber’s patronage.
This will have them coming to you to shop before your competitors.
Automate Mobiniti to send a pre-written message congratulating a subscriber for their birthday with a message.
Add a coupon, an image, or any of the attachment types to add flair and make the subscriber feel like you care.
Brand loyalty is a powerful thing to cultivate. Small gestures like a “Happy Birthday” will make you appear as if you care for the subscriber’s patronage.
This will have them coming to you to shop before your competitors.
Mobile Coupons
To make Campaign Messages stronger, attach a Mobile Coupon to it.
Strengthen your overall marketing efforts by giving your subscribers a reason to immediately go out and make a purchase.
Mobile Coupons create a sense of urgency to your message.
Your product becomes more exciting than before because a Mobile Coupon makes it appear affordable and soon-to-be-unavailable.
Strengthen your overall marketing efforts by giving your subscribers a reason to immediately go out and make a purchase.
Mobile Coupons create a sense of urgency to your message.
Your product becomes more exciting than before because a Mobile Coupon makes it appear affordable and soon-to-be-unavailable.
Scheduled Campaigns
Schedule Campaigns weeks or even months in advance to have the time to carefully plan out products and promotions.
You can always change the schedule of the Campaign before it even goes out, giving unprecedented control over your marketing messages.
Campaigns are not a scheduling nightmare to use. Mobiniti made text marketing easier and our Campaigns efficient with the amount of control you have over a Campaign’s release.
You can always change the schedule of the Campaign before it even goes out, giving unprecedented control over your marketing messages.
Campaigns are not a scheduling nightmare to use. Mobiniti made text marketing easier and our Campaigns efficient with the amount of control you have over a Campaign’s release.
Drip Messages
Support your Campaigns with small reminders and incentives to promote your Campaign. They further the goal of your Campaign.
They’re scheduled around the Campaign, meant to release hours, days, or weeks after the Campaign message to help marketers better relate their copy to a Campaign’s.
They’re scheduled around the Campaign, meant to release hours, days, or weeks after the Campaign message to help marketers better relate their copy to a Campaign’s.
Image & File Attachments
An image can show off your product in a way words never can.
Adding them to your Campaign messages saves you characters and gets your point across better than characters alone usually can.
With Campaign messages, there are no restrictions on what file types and attachments you can place on a message.
Campaigns are our premier message format and are the most fully-featured message type on our platform.
Adding them to your Campaign messages saves you characters and gets your point across better than characters alone usually can.
With Campaign messages, there are no restrictions on what file types and attachments you can place on a message.
Campaigns are our premier message format and are the most fully-featured message type on our platform.
Contest Messages
Contests are built on the idea of a prize.
Coming from the Short Code and Toll-Free Number, they’re built to be easy to join and win.
The Short Code and Toll-Free Number serve not only as a way to opt in to your marketing groups but your contests as well.
As part of a special promotion and reward to your subscribers, your Code becomes a tool to build brand loyalty, and it carries back to your regular marketing messages soon after.
Coming from the Short Code and Toll-Free Number, they’re built to be easy to join and win.
The Short Code and Toll-Free Number serve not only as a way to opt in to your marketing groups but your contests as well.
As part of a special promotion and reward to your subscribers, your Code becomes a tool to build brand loyalty, and it carries back to your regular marketing messages soon after.
